Women in Tech

I created a 90-second anthem video for the Women in Tech (WiT) employee resource group at Cengage. This video was shown internally and externally to premiere the ERG, list the group’s values and mission, and recruit more members. The ask of the ERG was to portray women coding, networking, and collaborating in the workplace and in school. They wanted lots of uniquely designed characters that are diverse in their ethnicity, religion, body-type, and personal style.

It was a lot to create with no extra budget for filming or production help, but through clever design and story choices I was able to deliver an uplifting and impactful video.

CREDITS

Creative Director: Macy Lawrence

Art Director, Illustrator, & Animator: Megan Brink

BACK TO WORK